€24.11 – €27.89
Key Insights:
- Sales Trends:
A line chart displaying sales data for the past 12 months shows a steady increase in sales for the North and West regions, while the South region experienced a slight dip during the summer months. - Regional Comparison:
A bar chart compares sales volume by region, highlighting that the East region consistently leads in sales volume, contributing the largest share to total sales. - Seasonal Variations:
Heatmaps are used to visualize seasonal fluctuations, with clear indications of higher sales during the holiday season and lower performance during the summer months, across all regions. - Sales Drivers:
Correlation analysis is shown using scatter plots to demonstrate the relationship between regional advertising spend and sales growth, indicating a strong positive correlation in the West region.