€19.22 – €23.22
Job Summary:
The Marketing Manager is responsible for developing and executing marketing strategies to drive brand awareness, customer acquisition, and revenue growth. This role is integral to the success of the marketing department, leading campaigns, managing marketing projects, and collaborating with cross-functional teams to ensure the successful execution of initiatives.
Key Responsibilities:
- Develop and implement comprehensive marketing strategies and plans to promote the company’s products and services.
- Manage the marketing budget and allocate resources efficiently across various campaigns.
- Lead and coordinate marketing campaigns across multiple channels, including digital, print, and social media.
- Analyze market trends and consumer insights to optimize marketing initiatives and improve ROI.
- Collaborate with the sales team to align marketing and sales goals and ensure effective lead generation.
- Manage the marketing team, providing guidance, support, and training to enhance performance.
- Track and report on the performance of marketing campaigns, adjusting strategies as needed to meet business objectives.
Qualifications:
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- Minimum of 5 years of experience in a marketing role, with at least 2 years in a managerial position.
- Proven experience in developing and executing marketing strategies, including digital marketing campaigns.
- Proficiency in marketing automation tools and CRM software, as well as strong Microsoft Office skills.
- Strong written and verbal communication skills.
Key Skills and Competencies:
- Strategic thinking and problem-solving ability.
- Excellent project management skills with a proven ability to manage multiple campaigns simultaneously.
- Strong leadership and team management skills.
- Ability to analyze data and adjust strategies for maximum impact.
- Creative and innovative mindset with a keen understanding of consumer behavior.
Working Conditions:
- Full-time, Monday to Friday, 9:00 AM to 5:00 PM.
- Occasional travel for events and conferences may be required.
Compensation and Benefits:
- Competitive salary, based on experience.
- Health, dental, and vision insurance.
- Retirement plan with company match.
- Paid vacation, sick leave, and holidays.
