€17.99 – €21.52
Brief for Designing a Logo for “EcoThrive Solutions”
Objective
Design a visually compelling and memorable logo that represents the values and mission of “EcoThrive Solutions,” a company specializing in sustainable energy and environmental consulting. The logo should effectively communicate the brand’s commitment to eco-friendly practices, innovation, and trustworthiness.
Target Audience
- Businesses seeking sustainable energy solutions.
- Environmental organizations and policymakers.
- General consumers interested in renewable energy and sustainability.
Design Requirements
- Style:
- Modern and minimalist, ensuring versatility across different mediums (digital and print).
- Incorporate a professional yet approachable aesthetic to appeal to both corporate and consumer audiences.
- Color Palette:
- Primary: Shades of green to represent growth, nature, and sustainability.
- Secondary: Earth tones (brown, beige) and blue (for energy and trust).
- Typography:
- Sans-serif fonts for a clean and modern look.
- Typeface should be legible at various sizes, from business cards to signage.
- Iconography:
- Optional use of eco-centric symbols like leaves, trees, or circular arrows to suggest sustainability.
- Avoid overused symbols to ensure uniqueness.
- Format Deliverables:
- Vector format (SVG, AI).
- Raster formats (PNG, JPEG) in various resolutions.
- Monochromatic and color versions for versatility.
Additional Considerations
- The logo should be scalable and effective across diverse applications, such as business cards, websites, and promotional materials.
- Ensure it remains visually distinct in monochrome or grayscale.
- Incorporate subtle design elements that reflect innovation and forward-thinking.
Timeline
- Initial concept designs: Within 5 business days.
- Finalized logo and deliverables: Within 10 business days after approval of the concept.